Australia: Potato Industry on Export Fast-track
Backed overwhelmingly by industry, the Potato Growers Association of Western Australia (PGAWA) is moving forward to establish an export entity by May 2020.
The PGAWA conducted an extensive consultation process with 70 grower members over five regional forums, where industry members were able to review a range of business cases before selecting a not for profit service provider model for the new export entity.Notably, growers have also agreed to commit further significant funds directly to the project, leveraging existing grant funds being used in the development phase.As part of the due diligence for the initiative, a delegation of industry representatives recently travelled to Canberra and Sydney to meet with government officials and other potential partners. The trip opening up discussions about market access issues and market opportunities.Simon Moltoni, PGAWA CEO:“It is critical to the long-term success of the new entity that we have working relationships with a range of key partners in government and industry. Through this planning phase, the PGAWA is narrowing down a list of priority markets for future exports.”
The PGAWA has now established a sub-committee to oversee the ongoing development of the export entity, appointing grower Glen Ryan as Spokesperson.Glen Ryan:“I am very happy to be Spokesperson for this important sub-committee and be a part of the development of a new export entity for our industry.”“Moving forward, it is crucial for the PGAWA and industry to maintain a high level of communication about all aspects of the entity, which the sub-committee can support.”
The next round of regional grower meetings will be commencing in October to introduce the new sub-committee, discuss the next steps in the development of the entity and membership details.As part of a separately funded project, an industry delegation will also be travelling to Egypt in November, to investigate market opportunities and further develop key relationships in-market.
Fuente: Potato Growers Association of Western Australia